{"title":"COLOR OF THE MONTH – deep blue ","description":"\u003cp data-start=\"256\" data-end=\"423\"\u003eDeep blue is a calm and timeless shade that works season after season. It adds depth and clarity to your outfit – without feeling heavy or overpowering.\u003c\/p\u003e\n\u003cp data-start=\"425\" data-end=\"683\"\u003eThe shade is inspired by Nordic nature: the winter sky and quiet landscapes where light and shadow coexist. Deep blue feels strong and grounding, yet always leaves room for light and freshness.\u003c\/p\u003e\n\u003cp data-start=\"685\" data-end=\"915\"\u003eDeep blue is easy to combine with both light and dark tones. It pairs beautifully with natural white, gray, black, and warm natural hues – adapting effortlessly to different styles and occasions.\u003c\/p\u003e\n\u003cp data-start=\"917\" data-end=\"1199\"\u003eIn our selection, you will find deep blue, Finnish-made merino knitwear and accessories designed for year-round use and winter layering. Timeless designs, high-quality materials, and careful finishing make deep blue a reliable choice you’ll want to return to again and again.\u003c\/p\u003e ","products":[{"product_id":"tunturi-naisten-merinoneulepusero-syvansininen","title":"Tunturi women's merino knit sweater - deep blue ","description":"The relaxed and soft Tunturi, made from high-quality, mulesing-free 100% merino wool at North Outdoor's own knitting mill in Oulu, is a versatile and stylish oversized sweater. The sweater features a foldable Turtleneck, extra-long sleeves, and beautiful side slits at the hem. Comfortably loose fitted, the sweater is easy to pair with a variety of outfits, making it suitable for both city outings and outdoor activities — not to mention everyday home wear. The sweater has a loose fit, so you are guaranteed an oversized sweater when you choose your own size. ","brand":"North Outdoor","offers":[{"title":"XS","offer_id":54940886499706,"sku":"N21732B20-XS","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":54940886532474,"sku":"N21732B20-S","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":54940886565242,"sku":"N21732B20-M","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":54940886598010,"sku":"N21732B20-L","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":54940886630778,"sku":"N21732B20-XL","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":54940886663546,"sku":"N21732B20-2XL","price":149.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N21732B20_northoutdoor-merino-wool-clothing-w18_1.jpg?v=1754413590"},{"product_id":"kaisla-merinopipo-syvansininen","title":"Kaisla merino beanie - royal blue","description":"The Kaisla merino beanie is made in North Outdoor's own knitwear workshop in Oulu from extremely high-quality, mulesing-free 100% merino wool. This trendy, chunky beanie features exceptionally soft ribbed knit and offers warmth and style in one package. Kaisla is the perfect beanie choice from autumn to early spring, suitable for everything from city walks to nature trails. ","brand":"North Outdoor","offers":[{"title":"One size","offer_id":55718023135610,"sku":"N34241B20-ONE-SIZE","price":54.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N34241B20-northooutdoor-merino-wool.png?v=1769519231"},{"product_id":"hehku-miesten-merino-poolopaita-syvansininen","title":"Hehku merino polo shirt - royal blue","description":"The warm and stylish Hehku is made in North Outdoor's own knitting mill in Oulu from extremely high-quality, mulesing-free 100% merino wool and definitely keeps the cold at bay. The relaxed and thick turtleneck is the perfect choice when the cold bites to the bone. The sweater's charm lies in its rugged appearance, the reversible Turtleneck, and the thick knit. The lively and interesting knit texture is a stunning detail in an otherwise minimalist merino wool sweater. Wearing Hehku, you can head out stylishly to the city, your children's football game, or a forest walk. Despite the thick knit, merino wool breathes and wicks moisture well, which is why the sweater is also suitable for office use indoors. ","brand":"North Outdoor","offers":[{"title":"S","offer_id":55718024249722,"sku":"N11732B20-S","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55718024282490,"sku":"N11732B20-M","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55718024315258,"sku":"N11732B20-L","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":55718024348026,"sku":"N11732B20-XL","price":179.95,"currency_code":"EUR","in_stock":false},{"title":"2XL","offer_id":55718024380794,"sku":"N11732B20-2XL","price":179.95,"currency_code":"EUR","in_stock":false},{"title":"3XL","offer_id":55718024413562,"sku":"N11732B20-3XL","price":179.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N11732B20_northoutdoor-merino-wool-clothing-m13_1.jpg?v=1754406008"},{"product_id":"kinos-naisten-merinovillapaita-syvansininen","title":"Kinos merino shirt - royal blue","description":"Kinos is a comfortably relaxed basic knit made from high-quality, mulesing-free 100% merino wool, crafted in North Outdoor's own knitting mill in Oulu, destined to become your new favorite garment. The medium-weight rib knit features a standard fit and a hem that falls slightly below the hips. It provides cozy warmth while remaining lightweight and breathable on top, making it ideal for year-round wear. Kinos is a minimalist knit that perfectly complements Scandinavian style and endures year after year. ","brand":"North Outdoor","offers":[{"title":"XS","offer_id":55718167740794,"sku":"N21730B20-XS","price":129.95,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":55718167773562,"sku":"N21730B20-S","price":129.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55718167806330,"sku":"N21730B20-M","price":129.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55718167839098,"sku":"N21730B20-L","price":129.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":55718167871866,"sku":"N21730B20-XL","price":129.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":55718167904634,"sku":"N21730B20-2XL","price":129.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N21730B20_northoutdoor-merino-wool-clothing-w15_1.jpg?v=1754408479"},{"product_id":"kieppi-naisten-merinovillapaita-syvansininen","title":"Kieppi merino shirt - royal blue","description":"Kieppi is a comfortable and versatile cropped merino wool sweater made from very high-quality, mulesing-free 100% merino wool for the style-conscious. The fit is fashionably short and loose, with a medium-weight rib knit surface that provides balanced warmth and breathability. The loose fit, raglan sleeves, and exceptionally soft merino wool make this sweater so comfortable that you won’t want to take it off. This easy-care wool sweater packs down small, making it especially convenient for travel. ","brand":"North Outdoor","offers":[{"title":"XS","offer_id":55718296387962,"sku":"N21728B20-XS","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":55718296420730,"sku":"N21728B20-S","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55718296453498,"sku":"N21728B20-M","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55718296486266,"sku":"N21728B20-L","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":55718296519034,"sku":"N21728B20-XL","price":149.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":55718296551802,"sku":"N21728B20-2XL","price":149.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N21728B20_northoutdoor-merino-wool-clothing-w18_1.jpg?v=1754411293"},{"product_id":"kide-naisten-merinoneulepusero-syvansininen","title":"Kide merino sweater - royal blue","description":"The airy Kide is a perfectly lightweight basic knit for every wardrobe – made from 100% mulesing-free merino wool. The thin Kide, crafted with a comfortably loose fit, is the softest among North Outdoor’s knits. Thanks to its minimalist design, the Kide is a versatile staple garment suitable for year-round use: as a lightweight layer in summer and for layering in winter. ","brand":"North Outdoor","offers":[{"title":"XS","offer_id":55718297108858,"sku":"N21737B20-XS","price":139.95,"currency_code":"EUR","in_stock":false},{"title":"S","offer_id":55718297141626,"sku":"N21737B20-S","price":139.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55718297174394,"sku":"N21737B20-M","price":139.95,"currency_code":"EUR","in_stock":false},{"title":"L","offer_id":55718297207162,"sku":"N21737B20-L","price":139.95,"currency_code":"EUR","in_stock":false},{"title":"XL","offer_id":55718297239930,"sku":"N21737B20-XL","price":139.95,"currency_code":"EUR","in_stock":false},{"title":"2XL","offer_id":55718297272698,"sku":"N21737B20-2XL","price":139.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N21737B20_northoutdoor-merino-wool-clothing-w15_1.jpg?v=1754411314"},{"product_id":"koski-miesten-merinoneulehuppari-syvansininen","title":"Koski merino knit hoodie M - royal blue","description":"The Koski knitted hoodie combines minimalist design with unparalleled comfort, making it your wardrobe's new trusted hoodie. This 100% merino wool hoodie is designed for relaxed lounging, yet its stylishness makes it a perfect choice for all everyday activities.\n\nThe Regular fit fit offers a comfortable and relaxed silhouette that flatters various body types. The hoodie features a plush 1\/1 rib knit, adding texture and interest to an otherwise simple design. It has stretchy ribbed cuffs and hood edge.\n\nThis knitted hoodie is responsibly produced locally at North Outdoor’s own knitting mill in Finland, using high-quality, mulesing-free merino wool yarn. The product’s ecological value is enhanced by our knitting mill’s modern machines, which enable minimal material waste since garments are knitted directly to the correct size instead of being cut. ","brand":"North Outdoor","offers":[{"title":"S","offer_id":55718391939450,"sku":"N11730B20-S","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55718391972218,"sku":"N11730B20-M","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":55718392004986,"sku":"N11730B20-L","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":55718392037754,"sku":"N11730B20-XL","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":55718392070522,"sku":"N11730B20-2XL","price":179.95,"currency_code":"EUR","in_stock":true},{"title":"3XL","offer_id":55718392103290,"sku":"N11730B20-3XL","price":179.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N11730B20_northoutdoor-merino-wool-clothing-m12_1.jpg?v=1763723547"},{"product_id":"sointu-naisten-neuletakki-syvansininen","title":"Sointu Women's cardigan - deep blue ","description":"The Sointu cardigan is a modern, well-structured wool cardigan made from 100% merino wool that effortlessly combines relaxed comfort with a polished look. Its loose, slightly boxy fit brings lightness and ease to the outfit, while maintaining a structured and refined appearance. Made from high-quality, mulesing-free merino wool, the knit feels soft against the skin and breathes naturally, making it comfortable to wear across different seasons. Thanks to merino wool, the cardigan does not feel stuffy, but adapts to any situation — from cool mornings to warmer days.\n\nThe three-quarter sleeves and Crew neck add freshness to the look and make the cardigan especially versatile for layering. Sointu is easy to throw over a summer dress, pair with jeans, or use to subtly elevate office style. The classic button fastening at the front makes it easy to vary the look: wear the knit casually open or fasten just the top button for an airy yet considered silhouette. Sointu is a cardigan that works year after year — easy to combine, comfortable, and always relevant. ","brand":"North Outdoor","offers":[{"title":"XS","offer_id":56835159720314,"sku":"N28702B20-XS","price":199.95,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":56835159753082,"sku":"N28702B20-S","price":199.95,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":56835159785850,"sku":"N28702B20-M","price":199.95,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":56835159818618,"sku":"N28702B20-L","price":199.95,"currency_code":"EUR","in_stock":true},{"title":"XL","offer_id":56835159851386,"sku":"N28702B20-XL","price":199.95,"currency_code":"EUR","in_stock":true},{"title":"2XL","offer_id":56835038380410,"sku":"N28702B20-2XL","price":199.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/files\/N28702B20_northoutdoor-merino-wool-clothing-w12_1.jpg?v=1777023323"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/0933\/6273\/collections\/North-Outdoor-merino-wool-deep-blue.jpg?v=1768651232","url":"https:\/\/northoutdoor.com\/en\/collections\/color-of-the-month-deep-blue.oembed","provider":"North Outdoor","version":"1.0","type":"link"}